Our Heritage

Horseware Ireland

Stitched into the fabric of our global equestrian community since 1985, we have an unmatched record of finding solutions to real everyday equestrian problems. Almost 40 years on and we continue to solve the pain points that we all experience as horse owners. We continue to challenge what’s possible, re-imagining new ways to make life better for you, your horse and our planet.

We are measured by the purest of passions, our love of horses. It defines us, it guides us and it sets us apart as the trusted leader in the equestrian world. It holds us to our promise, to go further than anyone else to look after our loyal community of riders and their horses.

From kitchen table to worldwide success

It all started in 1985 on a kitchen table in Dundalk, County Louth in Ireland, where Tom MacGuinness the founder of Horseware Ireland was inspired by his love of horses and a shared everyday equestrian problem. The humble Horseware Ireland journey started with a few rolls of fabric, a hand drawn pattern, a well-worn sewing machine and a crazy dream.

Tom set out to design a rug that would fit comfortably and protect horses from the elements, something that simply didn’t exist at the time. He came up against this issue daily at his family riding school and he knew there had to be a solution. He started playing around with the pattern of a horse rug and then learned how to cut and sew while testing different fabrics to find something that was waterproof, breathable and practically indestructible, the DNA behind the Rambo Original.

Tom has always had an inquiring mind and a tenacious approach to constantly challenging and improving with the aim of making life better for horses. And now almost four decades later that crazy dream is a bold reality and Horseware Ireland is the most trusted choice of the equestrian community.