Regional Sales & Business Development Manager


Closing date for applications is:
Friday 15th February 2019


Full-Time - Permanent

Job Description

Reporting to:  Head of International Sales and Business Development

Scope of Role:

One of the equestrian industry’s best-known consumer brands are seeking a Regional Sales & Business Development Manager to join their team.  The role will incorporate managing all components of the sales function and processes for the region.   

The successful candidate will be responsible for tactical and strategic sales development of the region, ensuring regional sales targets are met, managing existing business to drive further growth whilst at the same time leading new business development strategy. 

Key Responsibilities

  • Own, execute and deliver the regional annual sales, profit targets and business plan.
  • Develop the annual business plan with sales forecasts/targets by territory/FSE; expense budget, prioritized list of target accounts etc.
  • Lead a growth-oriented sales team through sales leadership covering forecasting, targeted selling, effective territory planning, call management, category management, new business pipeline development, customer relationship management, merchandising, competitive analysis and territory budgeting. This will be achieved through regular in-person one to one team member coaching such as weekly accompanied FSE sales calls, store visits and audits etc.
  • Identify sales opportunities in the market by seeing first hand visible gaps and opportunities such as FSE call rate effectiveness, planogram compliance, listing gaps, competitor weekly in-store activity, store level operator feedback etc.  
  • Assist the marketing department in the development and implementation of the marketing and brand plans.
  • Compile weekly sales report detailing all relevant internal and external data from their markets.
  • Attend all relevant trade shows, seminars, customer conferences etc in the market to stay up to date on emerging trends and business conditions.
  • Monthly reporting on sales performance against budget and reporting on variances for inclusion in the board meeting agenda.
  • Appraise and monitor performance of the sales team to ensure they are fully motivated to achieve best performance to meet the company’s needs.


Key Requirements:

  • 10 years classic consumer goods sales experience combining both field sales and head office national account management.
  • 3 + years proven sales management experience – covering team mentoring, coaching and development with ability to show tangible sales success and impact.
  • Proven track record of achieving targets and driving sales growth in a business.
  • A clear & concise communicator, capable of making well-reasoned recommendations to all levels of the organisation, from peers to executive leadership.
  • Experience in utilising a CRM sales tool.
  • Must be willing and able to travel 30 – 50 % of the time.
  • Full clean Driving Licence.


Company benefits:

  • Opportunity to sell an outstanding brand that people love the world over.
  • Be a part of our business that will significantly grow in the years ahead thus offering plenty of development opportunity with in our team.
  • Continuous professional development.
  • Opportunity to network with large account head offices.
  • Experience to shape brands.
  • Competitive salary, commensurate with experience.
  • Laptop and phone provided.
  • Vehicle Expenses.
  • Expenses covered.
  • Service Days.
  • Life Assurance.

How to Apply

For more information on this opportunity or if you would like to apply please forward your application to the following email address:


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