Horseware started with a small team, in Dundalk, Ireland in 1985. After months of research and hand-stitching the prototype of the now iconic Rambo Original was born, setting the standard for modern rug design. Since then we have grown to become the world’s most trusted producer of horse rugs.
Founded by Tom and Carol MacGuinness, their determination to produce a rug that didn’t leak, didn’t make the horse sweat and didn’t slip led to the creation of the first fully waterproof and breathable turnout that really worked.
Today, our Rambo range is still made in the same town in Ireland under Tom’s watchful eye and with the same attention to detail and high quality material that we prided ourselves on in 1985. We are constantly striving to produce the best we can and have grown into a leading manufacturer of clothing for horses and riders. We never stop evolving; we’re always seeking out untrodden paths, pushing boundaries and finding new challenges.
We believe that because we create, we innovate. And through innovation we aim to make a difference to the lives of you and your horses.
Horseware is proud to have over 113 people employed in Dundalk where we have our sales, R&D, marketing and financial headquarters, our factory and our European warehousing.
With 25 staff employed in our Kinston office in North Carolina, 218 in our factory in China and 181 in our facility in Cambodia,, we are truly a global company.
We make enough rugs every day to cover a football pitch, which is enough to cover roughly 300 football pitches every year.
Our rugs are tested for at least one year before they hit the shelves, and in many cases they’re in testing for up to three years.
Black and navy are our most popular rug colours. Our least popular colour was pewter and lime green. Not to everybody’s taste perhaps.
Our rugs are tested on at least 20 horses before they launch, from tiny ponies to huge Irish Draughts, with all sorts of breeds, sizes and shapes in between, to ensure the perfect fit for your horse.
We keep a Rambo rug on the roof of our factory in Ireland, just for luck. (And to test the waterproofing!)
Our Rambo rugs are made from ballistic nylon, a fabric that was first developed for flak jackets to be worn by World War II airmen.
Directed by Seán Branigan. Written by Sam Doyle and Seán Branigan. Produced by Andrew Freedman and Tanja Harney for Antidote Films. Music by Lennert Busch. Post-production by Screen Scene and Windmill Lane.
Shot on location in Co. Wicklow, Ireland, with thanks to Ian and Susan Calder.
Horseware Factory makes the news headlines. Viewer directions is advised. May impair your ability to concentrate for the rest of the day.
