Marketing Executive


Closing date for applications is:
Friday 31st May 2019

Horseware Head Office, Dundalk, Co. Louth, Ireland


Job Description

Reporting to: Events & Sponsorship Manager

Scope of Role:

Horseware Ireland, the leading global manufacturer of horse and rider clothing, is seeking to recruit a suitably enthusiastic and motivated individual for the position of Marketing Executive, based in our HQ in Dundalk. This is a fantastic opportunity to gain extensive experience in a wide array of marketing activities.

The Role:

  • Co-ordinate promotional activities including participation in trade fairs, exhibitions, photoshoots etc.
  • Administrative duties in developing and implementing marketing strategies.
  • Undertake a range of marketing and promotional activities for the company including mailshots, press releases, exhibitions, promotional literature and social media.
  • Maintain and build relationships through sponsorship with existing and potential brand ambassadors including riders and influencers.
  • Manage and track the distribution of stock to sponsored riders, events, media and ambassadors.
  • Help identify and evaluate riders and influencers who match our target audience and brand strategy.
  • Provide regular reports, including competitors’ profiles and market analysis to assist the team with decision making.
  • Undertake research and analysis of the market opportunities available.
  • Manage the range sheets and accompanying descriptors, liaising with the R&D team to ensure accurate information is relayed to the marketing team and web developers.
  • Responsible for the social media (Instagram, Twitter, Facebook) presence onsite at events.

Knowledge and skills

  • Degree in Marketing or equivalent
  • Knowledge and experience of the equestrian industry is essential
  • Strong desire to learn along with professional drive
  • Solid understanding of different marketing techniques
  • Excellent verbal and written communication skills
  • Excellent knowledge of MS Office and the various social media channels
  • Passion for the marketing industry and its best practices
  • Positive, open, can do attitude and demeanor
  • Excellent attention to detail required
  • A full clean driver’s license is required for this role.

How to Apply

If you would like to apply, please forward your CV & cover letter to the following email address


Jobs at Horseware

At Horseware, we know we would be nothing without the people that make us.